An oasis in the midst of São Paulo city.
Context: The bilingual school needed to increase its brand awareness, so it sought Plug to design the communication strategy.
What we did: Conceived a sophisticated campaign that truly captured the essence of the school and brought its unique attributes to life. We also contributed to planning the customer experience of families interested in enrolling their children.
Result: The successful launch of the first campaign for Global Me School.
Um oásis no meio dos Jardins.
Um oásis no meio dos Jardins.
An oasis in the midst of São Paulo city.
Context: The bilingual school needed to increase its brand awareness, so it sought Plug to design the communication strategy.
What we did: Conceived a sophisticated campaign that truly captured the essence of the school and brought its unique attributes to life. We also contributed to planning the customer experience of families interested in enrolling their children.
Result: The successful launch of the first campaign for Global Me School.
From processes and contracts to carbon credit.
Context: A company operating in the carbon credit market was born from a challenge made by Plug to Fabiane Tessari.
What we did: The project`s scope started as to establish the positioning of Fabiane’s law firm and ended up turned into something much bigger than planned: the birth of In Carbon, rooted in sustainable values, simplifying the carbon credit market, and providing access to small and medium-sized enterprises.
Result: Consistent strategy and branding for the new brand.
From processes and contracts to carbon credit.
Context: A company operating in the carbon credit market was born from a challenge made by Plug to Fabiane Tessari.
What we did: The project`s scope started as to establish the positioning of Fabiane’s law firm and ended up turned into something much bigger than planned: the birth of In Carbon, rooted in sustainable values, simplifying the carbon credit market, and providing access to small and medium-sized enterprises.
Result: Consistent strategy and branding for the new brand.
Glória Pires’s (Brazilian TV Celebrity) vegan cosmetics brand.
Context: Born from the actress’s dream of sharing positive practices and her admiration for the Amazon.
What we did: Designed a distinctive positioning for the brand: the strategy, logo, and packaging. We explored BEMGLORIA’s unique attributes to devise an impactful communication strategy. In partnership with the Crush agency, the campaign “The forest has power” was born.
Result: The result was a verbal and visual narrative that, on top of being esthetically beautiful, is also authentic and full of meaning.
Glória Pires’s (Brazilian TV Celebrity) vegan cosmetics brand.
Context: Born from the actress’s dream of sharing positive practices and her admiration for the Amazon.
What we did: Designed a distinctive positioning for the brand: the strategy, logo, and packaging. We explored BEMGLORIA’s unique attributes to devise an impactful communication strategy. In partnership with the Crush agency, the campaign “The forest has power” was born.
Result: The result was a verbal and visual narrative that, on top of being esthetically beautiful, is also authentic and full of meaning.
texto
Context: The creation of a swimwear brand for Middle Eastern women, with products designed and produced in Brazil.
What we did: We crafted a unique positioning for the brand: the complete strategy, all branding elements, and the e-commerce website. Thus, LILA from Brazil is born: our love for summer and our high-quality bikinis straight from Brazil to the United Arab Emirates.
Outcome: A beautiful brand full of flair and charm that, in its first year of creation, is already featured in major fashion editorials in Dubai.
Context: The creation of a swimwear brand for Middle Eastern women, with products designed and produced in Brazil.
What we did: We crafted a unique positioning for the brand: the complete strategy, all branding elements, and the e-commerce website. Thus, LILA from Brazil is born: our love for summer and our high-quality bikinis straight from Brazil to the United Arab Emirates.
Outcome: A beautiful brand full of flair and charm that, in its first year of creation, is already featured in major fashion editorials in Dubai.